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Royal Stacks

Royal Stacks

Neuralle was tasked with helping drive footfall and brand awareness across all Royal Stacks stores, engaging talent that hit an 24-44 year old demographic, skewing male.
 

An ongoing campaign over the last 4 months. We’ve utilised a variety of talent to ensure dominant share of voice inside both food and lifestyle-adjacent talent. 

This has resulted in consistently high engagement and an average CPM of $25.34 across the entire campaign.

Service

Task – Develop a consistent brand strategy for influencer marketing over a 4 month period for Australia’s fastest growing burger chain, Royal Stacks.